A new short film shows how excited Sheffielders are about the plans to allow people who live, work, or have interests in Sheffield to own their very own television channel.

Figures from notable Sheffield businesses, and from the worlds of music (including one of Sheffield’s home grown music stars – watch the film to find out who), media and education, have joined Sheffielders in welcoming the channel:

As excitement grows (you can read more comments here), so does investment into Sheffield Community Media Ltd, an organisation set up for community benefit which has been established to support community media development in Sheffield, including the new local digital TV channel.

Readers can become a part owner and can invest from £100 to £20,000, payable by instalments if preferred. Sheffield Community Media aims to pay a modest rate of interest after 3 years. Details here.

Community Shares are a form of social investment to raise funds for projects of community benefit. Sheffield Community Media Ltd want Sheffielders to support this groundbreaking project. The “Pioneer and Community Share Offer” is available at www.sheffieldlive.org/shares

Sheffield Community Media Ltd is a society for the benefit of the community incorporated under the Industrial and Provident Societies Act 1965. Registered with the Financial Conduct Authority. Registration No: 31727R. Registered address: 15 Paternoster Row, Sheffield, S1 2BX

We’d like to thank Matthew Neale of The Sheffield College and Norton Creative for editing and directing this film, and College students for capturing footage; Daren Eagles and Sheffield Hallam University students for the introductory ident; Rob Speranza and Sangita Basudev for supplying additional footage; and the featured Sheffield Live show producers, as well as all of the interviewees, for taking part.